Waterless Beauty 2.0: Exploring the Future of Formulation
Waterless Beauty 2.0, and the Future of Formulation With the rising demand for sustainability in the beauty industry, waterless beauty products have emerged as a promising solution. Initially popularised in the organic category, the trend has now extended to mass and luxury offerings. However, formulating waterless or water-free products
Beauty refills with pulp or how creativity can support a sustainable design approach
Imagine a lipstick refill where the cartridge does not carry any mechanism. Or imagine a cream jar that houses a refill made of moulded pulp? This is the inventive design created by Morrama, an agency based in London. The team is behind some of the most resounding launches like Wild
Packaging sorting info applicable to cosmetics
Here in this article, we detail the compulsory Sorting Information in France. These rules must be applied to all packaging of all products sold on French ground. This report is supported by content from CITEO. AGEC LAW MAJOR DATES (Loi Anti-Gaspillage et Economie Circulaire), the first of its kind in
How Science Based Targets can help set clear targets for the reduction of carbon emissions
According to a Quantis report on the future of beauty, 65% of consumers are interested in reducing their environmental footprint. This picture was taken in 2020, chances are that this figure has increased since! Environmental footprint is a very broad term though. What does it really mean, and how can
Sustainability in the beauty industry: navigating consumer demands in 2023
This article is accessible to free members of re-sources. Sign-up and select the free option to read the following content, and learn more about Sustainability Beauty Trends. Sustainability is a pressing issue for the beauty industry. Consumers are no longer content with merely purchasing products - they want to be
Sustainability in the beauty industry: Future Macro Trends
This article is accessible to free members of re-sources. Sign-up and select the free option to read the following content, and learn more about Sustainability Beauty Trends. Sustainability is a pressing issue for the beauty industry. Consumers are no longer content with merely purchasing products - they want to be
What's next in materials innovation
The event has been running in London for 3 years. In the third edition, there is an amazing array of speakers. I'm gutted to miss this event as I won't be in London, as I wish I could meet them in real life, but you should
Sustainability & Brand Marketing - intro
by author, Marie Cesbron Marie Cesbron has over two decades of experience in growing, transforming and future-proofing beauty & wellness brands. First at l’Oreal group, where she took on various leadership roles in marketing, insight/foresight and innovation, based in Paris, New York and London. Then at Walgreens Boots
Improving emotional well-being, developing natural alternatives and fighting gravity, are the latest trends in cosmetics ingredients.
With a strong move to natural alternatives in cosmetics that has been happening for a few years now, we are seeing interesting functional and active ingredients for cosmetics. And with the advancement of biotechnology, I suspect a wide array of fascinating research. Imagine what potential seaweed could bring in actives
It’s not just about the food! A review of innovations at Cosmoprof Bologna 2023.
Everyone visiting Bologna will tell you that the food is amazing, and so is the beauty exhibition. The 54th edition of Cosmoprof Worldwide Bologna welcomed over 250,000 stakeholders, coming from 153 countries, who had the chance to discover the latest news for the sector. While visiting the halls dedicated
Introduction & Definition of sustainable beauty claims
The world of sustainability and marketing claims are full of grey areas. What exactly is a green claim? What can you do to avoid greenwashing, how do you follow the guidelines and regulations and how can you get around setbacks? In this article you'll learn the basics of green claims:
Sustainable beauty packaging trends 2023. The year of renewal.
Fashion is the art of replicating old concepts with new ideas. With the seventies vibe going on right now on the runway and in design shows, it’s easy to get the point. As in fashion and design, beauty follows a pattern. These days it’s all about going back