Eva Lagarde

Eva Lagarde

Eva is a sustainable beauty expert that helps beauty brands make informed decisions, building stronger portfolios and better “sustainable” marketing claims.

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I innovate, you innovate, we innovate in sustainable beauty

Last week at Cosmoprof in Bologna, we had the opportunity to meet some friends and beauty the industry. What TRENDS and INNOVATIONS did we identify at the show: * Packaging suppliers trends: new materials and new formats especially with the refillable aspect of beauty, and solid formulas… more in the next


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What should you say to consumers about sustainability?

How should you go about sustainability? Many words have lost their meaning. Including sustainability. It’s so overused now that it’s not clear anymore what it means. It’s a bit like clean beauty. It carried meaning when it’s started a few years back, but now it is


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100% Natural in cosmetics is not always better. it's all relative

Like zero plastic, 100% natural is not necessarily realistic and better for the environment. I used to think that plastic was the problem, but actually waste and microplastic is the issue. We need to learn to design for recyclability and for the planet. (we touch on that in the Sustainable


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Sustainable Packaging - a definition

This is a definition of what we think is  to be considered when thinking about sustainability. We hope this might give you a framework. This definition is meant to evolve too. UNITED NATIONS SUSTAINABLE DEVELOPMENT GOALS re/sources wants you and your brand to make actionable and impactful choices that


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Packaging in the early 20th century

What can we learn from the past? This brief historical overview of the evolution of beauty packaging has been created in collaboration with the Musée International de la Parfumerie (MIP) and Anne de Thoisy-Dallem. If you want to learn more about beauty, perfumery you could always plan a visit in


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Packaging in the 19th century

What can we learn from the past? This brief historical overview of the evolution of beauty packaging has been created in collaboration with the Musée International de la Parfumerie (MIP) and Collector, Anne the Thoisy-Dallem. If you want to learn more about beauty, perfumery you could always plan a visit


Eva Lagarde
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Packaging in the 18th century

what can we learn from the past? This brief historical overview of the evolution of beauty packaging has been created in collaboration with the Musée International de la Parfumerie (MIP) and collector Anne de Thoisy-Dallem. If you want to learn more about beauty, perfumery you could always plan a visit


Eva Lagarde
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Ancient Times - Packaging history

what can we learn from the past? This brief historical overview of the evolution of beauty packaging has been created in collaboration with the Musée International de la Parfumerie (MIP) and collector Anne de Thoisy-Dallem. If you want to learn more about beauty, perfumery you could always plan a visit


Eva Lagarde
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Five sustainable beauty packaging trends - 2022

As consumers are growing their expectations in terms of sustainability, it is increasingly difficult for brands to know how to address this issue where packaging is concerned. Should you move to a full aluminium range, or promote zero waste, use 100% PCR materials, explore new innovative materials. There is no


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Was it a coincidence?

Sometimes we create innovation by mistake. Think about food. ”Tarte Tartin” and “Eton Mess” for instance were both kitchen catastrophes and turned out to be popular recipes replicated ever and ever in households and fancy restaurants. So, where am I getting at? I wondered if in your exploration towards a


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It’s about rights

Gender equality today for a sustainable tomorrow Today is not just about women’s day, but about RIGHTS, and EQUAL rights. This year’s theme from the United Nations is about “ Gender equality today for a sustainable tomorrow”. A recent survey by the UN indicates that “ 80% of people displaced


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Everything about the end of life of your beauty products

When it comes to waste, there is a lot of misinformation. Should you remove the cap of your packaging? Should you leave it on? Should you separate all the different parts? We often get asked a lot of questions about product development and recycling. Since beauty products can be very