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Sustainable Beauty Innovations
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Featured Posts

Eva Lagarde
Members Public

Gen Z’s “manifesto for change” calls beauty brands to take action on sustainability.

When it comes to sustainability, we tend to think that younger generations are either careless or activists. A recent survey by the British Beauty Council, Sephora, and UNiDAYS (3,533 UK students from January 5th to 7th, 2026) revealed that students have a strong interest in being conscientious about beauty


Julia Wray
Members Public

Why playful packaging & gentle application ruled PPW 2026

Paris Packaging Week (PPW) returned to Hall 1 of Paris Expo Porte de Versailles on 5th and 6th February 2026 for the event’s 25th anniversary. A record-breaking 14,442 visitors flocked to discover 915 exhibitors and 213 speakers from across the globe.


Recent Posts

Eva Lagarde
Members Public

Guide Beauty, how universal design is becoming a competitive advantage

We met with founder Terri Bryant who developed the beauty brand Guide Beauty from her own experience as a makeup artist diagnosed with Parkinson's disease. She went on a journey to develop an inclusive makeup range with easy-to-handle tools that help application. In this article we hope to


Marie Dehlinger
Members Public

Latest Sustainable Beauty Formulations Innovations

This report reveals the innovations in formulation and ingredients that have genuine sustainability credentials, that have been released over the course of 2023. From upcycling ingredients, upgraded functional ingredient, polymer switch to green alternative, biotechnology to waterless beauty. Ingredients suppliers and solutions providers are changing the face of beauty. The


Eva Lagarde
Members Public

Sustainable Beauty Packaging Innovations - part2

In this four-parts, we release the innovations, we have identified from the supply side, on the market, over the course 2023. * Reduce - here * Reuse (this article) - here * Recycle - here * Recover - here PART 2 - REUSE There are different types of reuse solutions: * Refill through retail service


Eva Lagarde
Members Public

Sustainable Beauty Packaging Innovations - part 1

A recap of the latest innovations. In this four-part report, we release the innovations, we have identified from the supply side, on the market, over the course 2023. * Reduce (this article) - here * Reuse - here * Recycle - here * Recover - here PART 1 - REDUCE There are many ways


Eva Lagarde
Members Public

Sustainable Beauty Packaging Innovations - part 4

This report mostly focuses on “natural” materials that are fully degradable and can nourish the soil. The solutions are coming up in the market, and here is an example of what we find notable.


Eva Lagarde
Members Public

Sustainable Beauty Packaging Innovations - part3

The critical aspect to consider when considering your product's end-of-life is its recyclability. Most beauty packaging has many parts, heavy decorations, or small or intricate sizes that make it difficult to recycle.


Eva Lagarde
Members Public

Garancia, joining forces with Pharma-Recharge

This case study is part of THE REFILLABLE BEAUTY REPORT The report has been released in several parts (for a digestible reading) * Introduction and Definitions - HERE * Market Figures - HERE * Consumer Expectations and Behaviours - HERE * Regulations - HERE * Brands Innovations in 2022/23 - HERE * Brands Case Studies:


Eva Lagarde
Members Public

From consumer brand to B2B services, how Hello Biome is supporting A better beauty through the science of microbiome.

In late 2018, Dr Elsa Jungman started a project to develop a minimalist skincare line based on the science of microbiome to fill the gap in the market. The beauty brand was launched in late 2020, during an election and the second wave of COVID lockdown, so it was challenging


Eva Lagarde
Members Public

Key learning about recycling make-up or how Albéa developed RECYCMakeUp in partnership with CITEO

Why RECYC MakeUp? In an era marked by increasing regulatory measures, legislative initiatives such as the AGEC (France), Climate and Resilience Act (France), PPWR (Europe), and California SB54 (USA) have propelled the agenda towards sustainable packaging practices. These regulations emphasise recyclability, reusability, reduction, and the integration of recycled materials, while


Eva Lagarde
Members Public

Beauty Innovations from sunny Los Angeles!

Along with the sun, MakeUp in Los Angeles brought us interesting beauty innovations. The main trend this year was metalisation across the categories. From formulas to packaging, shine is back, and you would ask, what is sustainable about this? Well read on! Check out our live reviews on our instagram


Theresa Yee
Members Public

Sepia: making skincare clinical trials more inclusive

With a focus on inclusivity, sustainability and transparency, Sepia is on a mission to provide inclusive skincare products for everyone and all skin tones.  Co-founded by Mike Modula, a 20-year beauty industry veteran who previously held executive positions at Sephora, and Anna Bueno, a clinical researcher with 15 years’ experience


Eva Lagarde
Members Public

Pharma-Recharge, a refillable beauty initiative in French pharmacies

Pharma-Recharge was launched in 2023 by a consortium of French dermocosmetic brands, including Garancia, Bioderma, Pierre Fabre, La Rosée, and Mustela. Pharma-recharge installs refill fountains in pharmacies for products like shampoos, shower gels, and micellar waters.