Gems on the market. Little "pépites" that are bringing inspirational innovations on the market with regards to sustainability.
Credo beauty has been setting "clean beauty" standards in the American market with strong guidelines on prohibited ingredients. They've also released sustainable packaging guidelines that give us an insights and what the market expectation regarding sustainability will be like. In a 15 minutes conversation with Mia
pioneering sustainability since the inception of its beauty brand, BYBI has been pushing the boundaries of innovations with the first beauty formula to launch with Bakuchiol extract (natural retinol-like), the first beauty brand to use ShellWorks, innovation bacteria-made compostable packaging, with their Glow Currant booster. Here is a live interview