Why RECYC MakeUp? In an era marked by increasing regulatory measures, legislative initiatives such as the AGEC (France), Climate and Resilience Act (France), PPWR (Europe), and California SB54 (USA) have propelled the agenda towards sustainable packaging practices. These regulations emphasise recyclability, reusability, reduction, and the integration of recycled materials, while
Refillable beauty is invading the market with a 364% sales increase in makeup between January to the end of July 2022 in the UK for example, reported NPD. The strongest category growth of sales of refillable products. Other figures show a general increase of refills in the prestige segment led