News & insights for actionable sustainability in beauty
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Theresa Yee
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Beauty & Diversity 2024: Market & Consumer Insights - Part 1

This two-part report will help beauty and wellness brands understand how to develop products for diverse audiences and create more inclusive marketing and social campaigns. Part 1 focuses on what's happening currently in the beauty diversity space with consumer insights and data, plus the key considerations all beauty


Theresa Yee
Members Public

Sustainable formulation Innovations: Brands

This report showcases all the latest beauty launches in 2023 - from luxury to mass brands in the sustainability space - with a focus on “green” formulations.  We have split the report into the following sections: 1. RECREATE: lab-grown ingredients using biotechnology 2. REDUCE: waterless beauty products and single-dose skincare


Recent Posts

Eva Lagarde
Members Public

Beauty Innovations from sunny Los Angeles!

Along with the sun, MakeUp in Los Angeles brought us interesting beauty innovations. The main trend this year was metalisation across the categories. From formulas to packaging, shine is back, and you would ask, what is sustainable about this? Well read on! Check out our live reviews on our instagram


Theresa Yee
Members Public

Sepia: making skincare clinical trials more inclusive

With a focus on inclusivity, sustainability and transparency, Sepia is on a mission to provide inclusive skincare products for everyone and all skin tones.  Co-founded by Mike Modula, a 20-year beauty industry veteran who previously held executive positions at Sephora, and Anna Bueno, a clinical researcher with 15 years’ experience


Eva Lagarde
Members Public

Pharma-Recharge, a refillable beauty initiative in French pharmacies

Launched in June 2023, the pharma-recharge initiative is led by 5 brands which are mainly distributed in pharmacies. WIth Garancia (Unilever Prestige), Bioderma (NAOS), Pierre Fabre, La Rosée and Mustela (Laboratoires Expanscience), the initiative intends to release a refillable beauty format accessible to all in the french extensive pharmacy network


Eva Lagarde
Members Public

ARTDECO, a refill-native make-up brand?

This Case Study is part of a report about Refillable Beauty released in several parts (for a digestible reading) * Introduction and Definitions - HERE * Market Figures - HERE * Consumer Expectations and Behaviours - HERE * Regulations - HERE * Brands Innovations in 2022/23 - HERE * Brands Case Studies: * ARTDECO - HERE


Theresa Yee
Members Public

Beauty & Diversity 2024: Brands & Product Trends - Part 2

This two-part report will help beauty and wellness brands understand how to develop products for diverse audiences and create more inclusive marketing and social campaigns. In part 2 of this series, we take a look at some of the key emerging trends and highlight the top beauty and wellness brands


Eva Lagarde
Members Public

Sustainable Beauty Innovations - Packaging & Formulations (EN)

As we are starting 2024 with a dash, we are releasing a report on all the innovations seen in 2023 in Ingredients and Formulation as well as packaging. We have identified 5 main trends in Ingredients & Formulations : * Upcycling * Not a new concept but a growing one. Similar to waste


Eva Lagarde
Members Public

Innovations Durables et Beauté - Emballage et Formulations (FR)

Alors que nous entamons 2024 sur les chapeaux de roues, nous publions un rapport sur toutes les innovations observées en 2023 en matière d'ingrédients et de formulations, ainsi que d'emballages. Nous avons identifié 5 grandes tendances en matière d'ingrédients et de formulations : * Upcycling * Le


Eva Lagarde
Members Public

Mimétique or using biomimetics to enhance the skin properties

Mimétique is the French skincare brand that works on imitating the skin's natural activity so it can regenerate it. It's the new generation of French dermocosmetics 3.0 using the concept of biomimetism. Backed by science, MIMÉTIQUE is changing the codes of traditional cosmetics with its


Eva Lagarde
Members Public

Romilly Wilde and the Science of Beauty

This week, we met with the founder of biotech beauty brand Romilly Wilde, Susie Willis, who started the project back in 2016, when very little was developed in green science. Green science or Biotech was already existing but it wasn’t as trendy as it has become now, and finding


Eva Lagarde
Members Public

Beauty Innovations released in Paris - Jan 24

Attending Cosmet'Agora followed by Paris Packaging Week has been a busy start to the year. Watch our live reviews of the shows on Instagram: LINK and read more below. At Cosmetagora, notable innovations include * Flake-like formulations for mono-dose skincare, with just an addition of water or serum: with


Eva Lagarde
Members Public

What does sustainability mean to M.A.C cosmetics?

During MakeUp in NewYork 2023 we met with Sebba Alqetrani, who is Director of Sustainability and Packaging. Estee Lauder Cies has a strong commitment to sustainability and M.A.C Cosmetics, a brand known for its unique equity and commitment to creative beauty, has embedded sustainability into its core values


Annemarie Kruse
Members Public

Beauty sustainability in Malaysia

The plastic paradigm - necessary/evil? For the majority of European consumers, living sustainably almost always means consuming as little plastic as possible – shopping at zero waste/bulk product stores, for example, or avoiding beauty and food products that are packaged in plastic. In fact, for many people, plastic material