Market & Trends
Consumer & Sustainability Perceptions 2024: Western Europe
Our Consumer & Sustainability Perceptions 2024 report is part of a series of reports that explores how consumers view beauty and sustainability around the globe. This report focuses on Germany and France. It includes consumer data and insights as well as highlights local beauty brands that are innovating in the
Sweetch, a new biotech company for the beauty world
Sweetch, a newly formed beauty ingredient company, focusing on natural and sustainable technologies launches in the global market. The company is owned by Ekkio Capital, an independent management company that has been investing for 20 years in growth-oriented European SMEs in four sectors: Tourism & Leisure, Health & Beauty, Security
Refillable Beauty - changing consumers habits
Today refillable solutions are complex for everyone. For suppliers and brands it requires a shift in supply-chain, for retailers it needs a shift in logistic and retail space, and we know how scarce space can be, and on the consumer side, it requires an active behaviour to bring back or
Eco-desirability as a source of inspiration in beauty innovation
Looking at the beauty market and the appetite for sustainable solutions, consumers are still widely attracted by luxury and experience, primarily. Developing a good product for the planet is a requirement, but not at the expense of an enjoyable experience. Green, often tagged as less attractive, is now getting a
From experience and ethereal to playful design, a few trends driving the South Korean market
Following an interview with 주설아 Joo Seol-ah, founder & creative director of a South Korean branding & design studio dyr Joolia, at PCD Milan, we uncover the main trends in packaging design in this local market. From minimal design to playful products, Korean consumers are always on the lookout for
Consumer & Sustainability Perceptions 2024: Southern Europe
Our Consumer & Sustainability Perceptions 2024 report is part of a series of reports that explores how consumers view beauty and sustainability around the globe. This report spotlights four countries in Southern Europe (Italy, Spain, Portugal and Greece). It includes consumer data and insights as well as highlights local beauty
Skinification, Scalp care, and Sustainability: An overview of the top 3 hair care trends
Hair care is the second segment of the beauty and personal care market, after skincare, and is rapidly growing with a +4.3% annual growth (CAGR) between 2020-2024, approaching nearly $94 billion today. Attention to health, skinification, product heritage, and scientific background are the elements that will provide the backdrop
"Hair Care needs technical packaging that works like magic", says Cécile Pompili from Lumson
With a global value of $94 billion in 2024 – forecasted to reach $213.47 billion by 2032, at an annual growth estimated at 10.4% – it’s safe to say that the hair care market is experiencing strong growth. Within this segment, scalp care, skinification, and sustainability are already standing
Consumer & Sustainability Perceptions 2024: UK & Northern Europe
Our Consumer & Sustainability Perceptions 2024 report is part of a series of reports that explores how consumers view beauty and sustainability around the globe. This report focuses on the UK market and Scandinavian countries (Norway, Sweden, Finland and Denmark). It includes consumer data and insights as well as highlights
L’Occitane en provence, impact native?
This case study is part of THE REFILLABLE BEAUTY REPORT The report has been released in several parts (for a digestible reading) * Introduction and Definitions - HERE * Market Figures - HERE * Consumer Expectations and Behaviours - HERE * Regulations - HERE * Brands Innovations in 2022/23 - HERE * Brands Case Studies:
Longevity and Biomimetism were among the trends at InCosmetics in Paris
InCosmetics was back in the event calendar in Paris this year with a vivid exhibition and a packed 3 days. Innovations seemed less strong in appearance, but deep in Research and Development in my opinion. In other words, innovations may have looked a bit pale to the untrained eyes but
Vitalism, is the next big beauty trend - according to Beautystreams
It’s all about living longer while living stronger, expressed Beautystreams in its latest endeavour; “Cosmovision”, a macro forecast that examines large-scale societal trends and their potential effects on the beauty industry. This article is an extract of the Beautystreams report, available HERE It is more about mindset and outlook