PACKAGING INNOVATIONS - Brand side
KEY LEARNING OBJECTIVES
- To gain an understanding of the waste hierarchy and application to the beauty industry
- To gain knowledge of the application of the 5Rs - Re-duce for different sustainable materials
- To gain knowledge of the application of the 5Rs - Re-use - refillable applications
- To gain knowledge of the application of the 5Rs - Re-cycle materials
- To gain knowledge of the application of the 5Rs - Re-cover - materials and packaging
WASTE HIERARCHY
The waste management hierarchy indicates an order of preference for action to reduce and manage waste, and to create a more sustainable product
The hierarchy captures the progression of a material or product through successive stages of waste management, and represents the latter part of the life cycle of a product.
The aim of the waste hierarchy is to extract the maximum practical benefits from products and to generate the minimum amount of waste.
Nowadays, we focus on the 3 central R of the waste hierarchy, but this is expanding. In the following survey we have classified the brands’ innovations into REDUCE, REUSE, RECYCLE or RECOVER STAGES for new products on the market.
publication date - 1st Sept 2022
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