Eva Lagarde

Eva Lagarde

Eva is a sustainable beauty expert that helps beauty brands make informed decisions, building stronger portfolios and better “sustainable” marketing claims.

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Cosmoprof opens all sectors on March 20th

After a little while on separate opening days for Cosmopack (Supply side) and Cosmoprof (Brands side), the global beauty event is back with a simultaneous opening of all sectors and with a day earlier closing for the Cosmopack fair, which will run from 20th to 22nd. 3,000 exhibitors and


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Medicos, pioneering refillable packaging made in France

Launched in 2007, Medicos developed the first refillable packaging made in France with the Mahler brand, a beauty salon brand. They are also behind the first concrete refill packaging made for La Crème Libre in France, and they also designed the luxury refill for the porcelain jar released in 2015


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Emballage Cosmétique & Biomimétisme

Le biomimétisme est une méthodologie d’innovation qui consiste à s’inspirer de la nature pour développer de nouveaux concepts. En prenant exemple sur les structures du vivant, les différents processus présents dans la nature, les systèmes biologiques et chimiques, comme source d’inspiration pour la création de produits ou


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What does the PPWR means for the Beauty Industry

It was expected at the end of 2024 and was actually published on the 22nd of January 2025. The European Union has officially adopted the Packaging and Packaging Waste Regulation (PPWR), pushing forward sustainable packaging legislation. The PPWR is set to enter into force on February 11, 2025, with its


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From Hollywood to Sephora, a world of innovations at MakeUp in Los Angeles

Seen at MakeUp in Los Angeles The 2025 edition of MakeUp in LosAngeles has just wrapped up. The main product trends that we’ve identified were about multipurpose make-up formulas with 3 or 2 in 1 products, as well as gels in all its forms for skin care or make-up


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The colour of luxury by Aora Mexico

The new indie make-up brand, just born out of Mexico, AORA MEXICO was launched last week in the United States and is aiming to reach a global audience. Filled with a spark that resonates with the new generation of independent thinkers, Aora Mexico aims to democratize color for a vibrant


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Biomimicry, helping do beauty better

Have you heard of biomimicry? It is a concept of design thinking that helps organisations mimic nature in their innovation process. The idea is to take inspiration from nature for new designs and ideas. It is not just about products but about organisations and systems overall. The principle is that


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Is ESG reporting necessary?

ESG reporting is becoming increasingly crucial for business. It helps them demonstrate transparency, manage risks, and attract clients and investors. More companies globally are looking for compliant suppliers of beauty solutions, and ESG reporting is part of the compliance. An ESG reporting is also a statement demonstrating commitments to sustainability


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Green innovations in Paris this week

After visiting the new upgraded version of Paris Packaging Week, which boasted about 830 exhibitors, we walked about 8km per day; we found interesting innovations at the beginning of 2025.12,588 visitors from 106 countries — a 27% increase from last year. The main trends that we have identified at


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Taking inspiration from the Ocean

Ocean Beauty, or Blue Beauty, is under new interest thanks to the wealth of innovations that the ocean hosts. From reef-friendly formulas to algae with natural UV filter properties or elasticity to resist the ocean current or active ingredients in seaweed cells, there are endless sources of innovations in the


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Opposites attract

How can opposites work well together? From differences in opinion, culture, being, or doing. Why is there an attraction for the singular? There is richness in the difference. And I think the more our perception is challenged - by the unfamiliar -, the better it is for our growth in


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A century of innovations in cosmetic packaging and applicators - with Geka

GEKA, a global leader in high-precision beauty application solutions and part of medmix, is celebrating 100 years of excellence and innovation. Across a century of success, the company has grown from crafting brushes to becoming a pioneer in brushes, applicators, packaging solutions and beauty tools. As we look back at