A century of innovations in cosmetic packaging and applicators - with Geka
GEKA, a global leader in high-precision beauty application solutions and part of medmix, is celebrating 100 years of excellence and innovation. Across a century of success, the company has grown from crafting brushes to becoming a pioneer in brushes, applicators, packaging solutions and beauty tools. As we look back at
What makes a sustainable lipstick
In the latest edition of our Innovations report, we wrote about the most sustainable lipsticks that were released in 2024 on the supply side. What makes a lipstick more sustainable? Is it its shape? Its choice of material? Its design or something else? We found that design matters a lot